# AI agents that automate every part of your SEO workflows

Gumloop helps SEO teams build AI agents for keyword research, competitor analysis, audits, content briefs, and more — personalized to your brand, data, and skills.

## Powering the best marketing teams

### Case studies

### Keyword Discovery Competitor Watch Site Audit

#### Keyword Discovery  
We're shipping Reimbursements next week. What content should we target for the launch?

**4 steps**  
Foliopay is launching Reimbursements and wants launch-content direction. To make smart recommendations I need three things: (1) where Foliopay already has topical authority in the spend management / corporate cards space — that's the foundation any reimbursements launch content should build on, (2) what reimbursement / expense reimbursement / employee reimbursement keywords have meaningful volume and how hard they are, and (3) where competitors rank for those keywords but Foliopay doesn't — that's the gap worth filling on launch day. Then I can propose a cluster strategy that compounds on existing rankings instead of starting cold.

Pulling your existing topical authority, the reimbursements keyword landscape, and the gaps where competitors are already winning — running these in parallel.

### Your topical authority _(what to lean on)_

You already rank top-10 for these spend & cards foundation keywords. They're your link equity and topical signal — every launch article should internal-link from them:

| Keyword | Your rank | Volume | Page |
| --- | --- | --- | --- |
| corporate cards | **#4** | 5,400/mo | /corporate-cards |
| spend management | **#5** | 3,200/mo | /spend-management |
| best corporate card | **#6** | 1,900/mo | /blog/best-corporate-cards-2026 |
| expense management software | **#7** | 2,800/mo | /blog/expense-management-software |
| spend management platform | **#8** | 980/mo | /spend-management |
| expense automation | **#9** | 1,400/mo | /blog/expense-automation |

### Where the gaps are _(open SERPs you can claim)_

High-intent reimbursement keywords where you're invisible (not in top 50) and a direct competitor is winning:

| Keyword | Volume | Difficulty | Top-ranking competitor |
| --- | --- | --- | --- |
| **reimbursement software** | 2,400/mo | 24 | Crestpay (#1) |
| **expense reimbursement** | 1,800/mo | 22 | Vaultline (#2) |
| **employee reimbursement software** | 1,200/mo | 20 | Anchormark (#3) |
| **automated reimbursements** | 720/mo | 18 | Tidewell (#4) |
| **reimbursement automation** | 480/mo | 16 | Brightledger (#6) |
| **instant reimbursements** | 320/mo | 14 | — _open SERP_ |

### Recommended launch cluster

**Pillar page** _(publish day-of-launch):_
- **/reimbursements** — target "reimbursement software" + "expense reimbursement"

**3 supporting articles** _(publish over the 2 weeks after):_
- /blog/automated-reimbursements-guide → target "automated reimbursements"
- /blog/employee-reimbursement-software-comparison → target "employee reimbursement software"
- /blog/instant-reimbursements-explained → target "instant reimbursements"

All three internal-link to the pillar. The pillar internal-links back to **/corporate-cards** (#4) and **/spend-management** (#5) — that's where your existing authority transfers down into the new cluster.

### Estimated lift, if executed

- **90 days:** ~3,400 net new visits/mo (pillar + supporting at top 10)
- **180 days:** ~6,800 net new visits/mo (clusters typically reach top 5)

## Built for SEO managers, content marketers, agencies, and growth leads

### SEO tools give you data. AI agents know what to do with it.

Give agents skills that match your priorities, your content, and your brand — and they stop handing you generic data.

| Without | With Gumloop |
| --- | --- |
| Keyword tools hand you a list — you still have to figure out which ones actually fit your site | Your agent knows your site, your priorities, and what’s worked before — so it surfaces the keywords worth chasing, not 500 generic top-volume picks to wade through |
| Competitor gap analysis is a one-time deep dive that’s stale a month later | Continuous competitor benchmarking with weekly digests of new content, keyword wins, and ranking movements |
| Site audits surface hundreds of issues with no priority | Crawl any URL into a prioritized action plan ranked by traffic impact, then bundle related fixes into one Linear ticket per page |
| Writing meta titles and descriptions across thousands of pages — in 6 languages — is impossible by hand | Your agent learns your brand voice from your existing pages, then bulk-generates on-brand titles and metas in any language — character limits respected, written back to your CMS |
| Reporting eats every Friday | Branded weekly SEO dashboards delivered to Slack with top movers, cluster summaries, and three recommended actions |

## Get started with popular SEO templates

**Competitive SEO Analyzer**
Evaluate competitor SEO strategies and rankings to find the gaps you should be filling.  
**Blog SEO Audit & Optimizer**
Audit a blog post against the SEO rubric and surface a prioritized list of optimizations.  
**Backlink Specialist**
Identify backlink opportunities for any URL and draft personalized outreach.  
**Content Co-Pilot**
Universal SEO content audit and optimization assistant for marketing teams.

## With enterprise-grade infrastructure and security
### Role-based access control
Manage reusable roles, shared credentials, and secrets with scoped access controls.
### SOC 2 Type II Certified
Gumloop is committed to security and is compliant with SOC 2 Type II and GDPR. Visit trust.gumloop.com to learn more.

## Resources to help you go further
Self-paced courses, live cohorts, and expert-led webinars to help you become an AI-powered SEO operator.